Starting as a Copywriter at roundtable6, I quickly established relationships with my teammates and our clients, pushing the envelope on what we could offer as a strategic communications partner to deliver on business and communications goals. We surpassed fundraising benchmarks, grew consumer spending, increased traffic, built brands, launched new services and much more. After some time, I was proud to continue that work as a Senior Copywriter.
In my time at the agency, I had the privilege of working on countless projects from brief to delivery for a full portfolio of industry-diverse clients. Here are some of the highlights.
SafeTower – AI Healthcare Safety Reporting
Brand Tagline
Art Director: Amanda Spicher

Website: Home
Art Director: Tyler Hudiburgh




One Page Sell Sheet
Art Director: Tyler Hudiburgh


Urban Science – Automotive Data Science
AutoHook Service Campaign Refresh:
Digital Banner Ads
Art Director: Sean Carbary



Paid Social – LinkedIn
Art Director: Sean Carbary

Carousel

Video

CRAIN'S Detroit Homecoming Sponsorship Print Ad
Art Director: James Pyne

2022
AAM – Mobility & Manufacturing
ACE Awards Print Ad

Print Ad Concepts: Electrification & Brand
Art Director: Amanda Spicher




Print Ad Concepts: Spec Partnership
Art Director: Amanda Spicher

Campaign: Clean Where it Counts

Campaign: Off the Beaten Path
Skymint Cannabis
Brand Campaign Refresh:
Unlock You
Art Director: Tyler Hudiburgh | Production: Mark Preston | Creative Director: David Goldberg

External Manifesto Video
Campaign External Launch - Email, SMS

Campaign Paid Social


Internal Manifesto

Partnership Manifesto

Limited Edition 4/20 Collection:
Skymint Lawn Care: "The Grass is Greener at Skymint."
Art Directors: Tyler Hudiburgh, Col Ney






Herman Moore x Skymint: Get Moore
Draft Weekend Activation
Art Director: Tyler Hudiburgh








Art Director: Tyler Hudiburgh | Production: Christopher Ray
Organic Social: Pop Culture x Michigan Cannabis Culture
Art Director: Tyler Hudiburgh
Email & Organic Social: Holiday Promotions & Products




SEMCA Michigan Works! Young Professionals
You're in Demand
Web
Art Directors: Kiki Farrar, Luke Schock


Social
Art Directors: Luke Schock, Kiki Farrar
Detroit Wayne Integrated Health Network
Art Director: James Pyne
Digital Banner Ads

Radio
Out of Home – Billboards

The Family Center – Community Nonprofit
Brand Tagline
Art Director: James Pyne

Website - click image to visit live site
Art Director: Tyler Hudiburgh
Grosse Pointe News Print Ad

Wayne State University
Pre-Med & Health Science Center
Writer: David Goldberg | Directors: David Goldberg, Nicholas Simonis | Art Director: Regan Boldman | Production: Mark Preston, Christopher Ray
Friends for Animals – Community Nonprofit
Giving Tuesday - Adventures with Titus
Web, Out of Home and Print



Video - Social
Writer/Director: Nicholas Simonis | Art Director: Jackie Savage | Production: Mark Preston, Chris Ray
Homecoming: 2023 Black Tie & Tails Gala
Art Director: Jackie Savage
Organic Social Teaser

Paid Social: Sponsorship Opportunities
Art Director: Tyler Hudiburgh
Production: Chris Ray
Love & Care Community PSA
Writer/Director: Nicholas Simonis | Art Directors: James Pyne, Regan Boldman | Production: Mark Preston, Chris Ray
roundtable6 Brand
Content6 Department Social Promo
Writer/Director: Nicholas Simonis | Art Director: James Pyne | Production: Mark Preston, Chris Ray
Client Holiday Greeting
